Our strategic goal is to build a leading global Super Premium wine company.
There are four pillars that underpin our strategic plan.
Leading Global Super Premium Wine Brands
We are enormously proud that at any given moment a glass of our wine is being enjoyed somewhere around the world. Our Super Premium brands are regarded as category benchmarks, sought out by aspirational wine lovers looking to experience the leading wines from the world’s most recognised wine regions.
Vineyards in Three of the World’s Great Wine Regions
Scientifically and sustainably-led viticulture management of our own world-class vineyards in Marlborough, Hawke’s Bay and the Barossa Valley, underpins the supply and consistency of quality of our renowned Super Premium wines.
Uncompromising Super Premium Quality
Consistent Super Premium wine quality is achieved through our state-of-the-art wineries, regarded as some of the most technologically advanced winemaking operations in the world. Our distinctly regional wine styles are some of the most sought after in the world today.
Our Global Distribution Network
With our own dedicated sales teams in the United Kingdom, Ireland, the United States, Canada, Australia, Japan, Singapore, China and New Zealand, we directly partner with some of the world’s most recognised wine retailers and venues to lead Super Premium category growth.
We are super premium
Super Premium is much more than a category. It’s how we see ourselves. It’s how we see those who enjoy our wines. It’s the experiences we create, all made possible by the quality of our wines and the enduring connection with our brands.
OUR COMPANY AT A GLANCE